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North Carolina Sportsbooks: Best Promos & Softest Odds (2024)

North Carolina, sports betting has arrived! That means it’s time for you to cash in on the best sportsbook promotions you’ll ever see. Sportsbooks increase their sign-up bonuses whenever they first launch in a state, and you’re unlikely to see offers this good ever again. But what are the best North Carolina sportsbooks, especially sportsbook promotions — and which North Carolina sportsbooks have the softest odds? I’ll answer those questions and more below. Make sure to check out our betting 101 articles, including our list of the most beatable sportsbooks!

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North Carolina Sportsbooks: Best Promos & Softest Odds (2024)

The state of North Carolina is allowed to partner with up to 12 operators. Currently, the below operators have plans to either go live in the state shortly or are already live:

  • Bet365
  • BetMGM
  • Caesars
  • DraftKings
  • ESPN BET
  • Fanatics
  • FanDuel
  • Underdog Sports

Let’s dive into their specific promotions — and which books bettors can expect to be better than the others, both in terms of the best sportsbook promotions available to North Carolina bettors and the softest odds allowing you to make the best return possible from sports betting.


North Carolina Sportsbooks: Two Books With the Softest Odds

The below content is repurposed from our breakdown of the most beatable books — read the full story here. All ROI data is from our NBA betting model, which you can read more about here.

North Carolina Sportsbook #1: bet365

Model’s ROI (12 HRS): 11%
Total Profit (12 HRS): $14,250
Model’s ROI (2 HRS): 6.8%
Total Profit (2 HRS): $23,250
SIGN UP HERE

No sportsbook has been more profitable for OddsShopper Premium customers close to tip than bet365. The returns have also been solid well in advance of tip — an 11% ROI is nothing to scoff at — but that’s lower than our ROI at Caesars, ESPN BET and Fanatics. Still, the model’s ability to generate a 6.8% ROI just two hours before tip at bet365 reveals just how beatable the book can be even for bettors who get action down late.

Our numbers suggest bet365 may have the softest odds of these three books, especially late in the day. Further, unlike most other books, bet365 lets you pick between two promotions: new customers can choose between $150 in bonus bets or a first-bet safety net worth up to $1,000!

21+ T&Cs, time limits and exclusions apply. Gambling problem? Call 877-718-5543 or visit morethanagame.nc.gov.

North Carolina Sportsbook #2: DraftKings

Model’s ROI (12 HRS): 9%
Total Profit (12 HRS): $20,750
Model’s ROI (2 HRS): 5.8%
Total Profit (2 HRS): $22,750
SIGN UP HERE

As far as the sheer volume of profit goes, no book has been better for our subscribers than DraftKings. Our ROI there is narrowly ahead of our averages across all sites, but no book has generated more for our customers in terms of total profit. That’s largely due to DraftKings featuring more markets than some of its competitors. The 5,799 tracked bets there constitute 13.3% of all bets in the sample, but DraftKings is just one of 14 tracked books.

If you’re yet to sign up at DraftKings Sportsbook, you’re in luck. New customers in North Carolina can add the sportsbook to their portfolio and score $200 in bonus bets guaranteed. That’s a great way to start building your bankroll, and if you’re wondering how to use those bonus bets, check out our bonus bet converter and our guide to using it!

21+ T&Cs, time limits and exclusions apply. Gambling problem? Call 877-718-5543 or visit morethanagame.nc.gov.



North Carolina Sportsbooks: Two More Books With Great Promos

Have you already signed up for every book mentioned in this story? Check out our full list of sportsbook promotions to see if you are eligible for any others!

North Carolina Sportsbook #3: FanDuel

Our model is still turning a profit at FanDuel, but it’s a bit more challenging to beat their odds than it is to beat bet365 or DraftKings — at least when it comes to NBA player props. Personally, I find their NASCAR odds quite lacking — we beat them once by getting Christopher Bell to beat Kyle Busch for odds of -102. That bet was -130 on DraftKings at the time before closing at -225 after qualifying. If you haven’t signed up for FanDuel, you can also score $200 in bonus bets guaranteed.

21+ T&Cs, time limits and exclusions apply. Gambling problem? Call 877-718-5543 or visit morethanagame.nc.gov.

North Carolina Sportsbook #4: BetMGM

Again, our model is still making customers money at BetMGM, but their NBA player prop odds have just been a squeeze more efficient than those at bet365 and DraftKings. That said, BetMGM offers far better daily bonuses and boosts than FanDuel, so they’re a must-add for any recreational bettor. If you haven’t signed up for BetMGM, you can get Up To $1,500 in Bonus Bets Paid Back!

21+ T&Cs, time limits and exclusions apply. Gambling problem? Call 877-718-5543 or visit morethanagame.nc.gov.

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Isaiah Sirois

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Isaiah Sirois

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